Remington Buys Dakota!
If case you haven’t heard the news, Remington has purchased Dakota Arms. Here’s the press release from early last week:
What this means is anyone’s guess?
Consolidations within an industry in tough economic times are natural and to be expected. Love them or hate them, Remington is clearly one of the largest and most successful sporting arms manufacturers in the world. Dakota produces wonderful semi-custom rifles and shotguns at high-end prices but has struggled financially for various reasons for years. Without some sort of buyout, it was likely that Dakota may have eventually ceased to exist. Here a link to the current Dakota website:
It will be every interesting to see what Remington does with Dakota. All sorts of questions will obviously pop up. How will the Dakota brand be handled? How will Remington address the issues of Dakota’s quality level, models, price structure and profitability? Might Dakota be rolled into the Remington Custom Shop or will it be kept as a separate entity. Even, will Big Green move Dakota from its longtime home in South Dakota?
The times, they are a changing…
What do you think this acquisition will mean for Dakota? What do you see as the most likely possibilities?
"Don't let the things you can't do, stop you from doing the things you can do."